This afternoon I caught some restorative rays on my back porch.

In fact I think all of Seattle floated toward windows and decks at the same moment for a winter dose of D. When the sun peaks through our gray sky, Seattleites put their silverware down or go the restroom later. They make a beeline for the sun. Getting enough glow is key to our survival.

Sitting on an east-facing step, I felt my skin cells bloom, expanding their surfaces to collect sunshine, each one wide as butterfly wings. As my body soaked in heart-warming heat, I wondered, what does my mind need to feel warm and expansive? What is my mind’s solar power?

My essential mineral is the work that I do: Communications.

Communications?

Communications baby.

Why? Because you like to talk and write?

No. It’s much deeper than that.

So why then?

Communications has a bunch of vital ingredients:

• The challenge of getting people’s attention
• The knife-sharp art of crafting on-the-money messages
• The work of distilling information to serve my purpose
• The delight in creating captivating visuals
• The satisfaction of expression
• Visualizing impact
• Connection
• Resonance
• Appreciation
• Motivation

Motivation looks like a smile.

Motivation feels like a lightning bolt.

Motivation will move you. To walk out. To step in. To get glowing. Right. Now.

Motivational Communications:

• are visually beautiful.
• are backed by your genuine enthusiasm.
• make an emotional connection.
• reinforce a sense of purpose.
• inspire people to act.

Here’s are the highlights of motivational communications