University of Washington

UW CoMotion
University of Washington

Project Description

Date
September 10, 2019
Client
University of Washington CoMotion
Overview
Walking deck for CoMotion, University of Washington’s innovation hub. Used across the organizations by managers and executives to showcase CoMotion’s mission and services. Results: successfully equipped CoMotion employees with a clean, concise presentation that demonstrates how CoMotion can help UW faculty and students commercialize their ideas.

Skills

Messaging framework

A messaging framework is a blueprint for your communications project, be it a website, newsletter, presentation, or the like. It includes: a well defined audience, target outcomes, key messages, and supporting messages.
Writing Writing in this case applies to all content.
Editing Editing requires careful interpretation of text in order to clarify its meaning. Understanding the intended audience is critical, as well as an eye for re-organizing information for easy reading.
Graphic designI use Adobe Photoshop and Microsoft PowerPoint to design everything from digital ads to posters to e-newsletters.
CollaborationLara Littlefield, Associate Vice President for Innovation Strategy, UW and Chief Strategy Officer for Global Innovation Exchange
Donna O'Neill, Director of Marketing & Communications, UW CoMotion